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Business Value Assessment

Integration Innovation, Inc. (i3) · Informatica MDM + Data Quality + Governance

i3
Industry Benchmark — Update with i3 actuals during design session
Estimated Annual Value
$2.1M
Across Contract Growth, Workforce Readiness, Program Visibility, and Data Foundation.
Based on GovCon industry benchmarks for ~700-person defense contractors. Replace with i3 actuals at the design session.
<12 mo
Payback period
01 · Contract Growth & Capture

Business Development & Bid Efficiency

Annual bids prepared benchmark45
Hours saved per bid (data pull & reconciliation) benchmark14 hrs
BD analyst fully loaded hourly rate benchmark$92
Win rate lift from better intel (bps) benchmark+2.5%
Avg annual contract value ($M) benchmark$3.2M
$782K
Annual value — Contract Growth & Capture

How We Calculate It

Bid efficiency savings$58K
Win rate uplift value$724K
Total — Contract Growth$782K

Win rate lift = bids × win rate lift % × avg contract value. Bid savings = bids × hrs saved × hourly rate. Sources: GovCon industry benchmarks. Replace with i3 actuals.

02 · Workforce Readiness

Staffing Speed & Clearance Compliance

New contract staffing events / yr benchmark18
Days saved per staffing event benchmark6 days
Avg direct labor rate / person / day ($) benchmark$620
Avg headcount per new contract benchmark8 people
Clearance lapses averted / yr benchmark6
$604K
Annual value — Workforce Readiness

How We Calculate It

Staffing speed savings$534K
Clearance lapse cost averted$70K
Total — Workforce Readiness$604K

Staffing savings = events × days saved × rate × headcount. Clearance lapse cost = $10–15K per remediation event. GovCon benchmarks — update with i3 actuals.

03 · Program Visibility

Reporting Efficiency & PM Productivity

Active programs being tracked benchmark22
Hours/month per program on manual reporting benchmark8 hrs
PM hourly loaded cost ($) benchmark$115
% of manual reporting time recovered benchmark65%
$288K
Annual value — Program Visibility

How We Calculate It

PM reporting time recaptured$288K
Reduced data-error rework—
Total — Program Visibility$288K

PM savings = programs × hrs/mo × PM rate × recovery% × 12 months. GovCon benchmarks — confirm program count and PM rate with i3.

04 · Data Foundation

Deduplication & Reconciliation Savings

Est. duplicate / dirty records today (k) benchmark8k
Cost of acting on a bad record ($) benchmark$35
Manual reconciliation FTEs benchmark2
FTE loaded annual cost ($K) benchmark$110K
$500K
Annual value — Data Foundation

How We Calculate It

Bad-record cost elimination$280K
Reconciliation FTE redeployment$220K
Total — Data Foundation$500K

Dirty-record cost = duplicates × cost per bad record. FTE redeployment = FTEs × loaded annual cost × 100%. IBM/Gartner benchmarks — confirm with i3 data during design session.

$2.1M
Total Annual Value
$200K
Investment — MDM + Governance Proposal
10.7×
Return on Investment (Year 1)
<12 mo
Estimated Payback Period

Value by Focus Area

Model Assumptions & Sources

700+ employees i3's publicly stated team size. Used for headcount-sensitive calculations.
$200K investment Informatica MDM IDMC ($150K) + Data Integration + Governance IPUs ($50K), per proposal line items.
IDMC already owned $66,758.40 closed January 29, 2026. i3 self-implemented — no external SI cost.
GovCon benchmarks All sliders default to GovCon industry benchmarks for defense contractors. Replace during design session.
IBM / Gartner data quality Bad-record cost ($15–$35 per incident), FTE reconciliation load.
Win rate lift Directional — 2.5% win rate improvement on existing pipeline is an industry estimate, not a guarantee.

Every number above is a starting point. The design session with Betsy, Ron, and Zak is where we replace benchmarks with i3 actuals and build a business case that's defensible to the board.

Schedule the Design Session → Executive Summary Full Microsite
Prepared by the Salesforce account team for Integration Innovation, Inc. (i3) · October 2026 · Confidential
All values are directional estimates for executive discussion only. Not a guarantee of results.
Informatica is a Salesforce company (acquired November 2025).